CONTACT  000-000-0000
martin at instantlevel dot com
Art director - 3-D Web Concepts
Martin has spent the last few years developing interactive 3-D web environments with existing Internet and graphics technology.  
He has worked with a number of clients to explore the potential of this new graphic interface for corporate websites, e-commerce, media platforms and social networks.
Creation of a new form of Visual Communication
He started with a simple challenge: using existing Internet and graphics technology, to create an interactive 3-D web environment that could serve as a platform for marketing, networking and entertainment applications.  This virtual reality platform is an alternative to conventional homepages, transforming a users interaction with the Internet, while giving advertisers new opportunities to strengthen their brand.
He calls his unique new 3-D media tool a datamentary. A datamentary creates a three-dimensional spatial relationship between information found on the computer screen, allowing users to more quickly understand and absorb it.  Using a datamentary environment, clients can give users a complex physical and conceptual picture of their brand and their products. Because of the spatial environment presented by a 3-D site, consumers will spend more time surfing, gathering information and interacting with the clients’ product. Combining existing Flash technology with video game graphics, a datamentary site is constantly changing, drawing consumers back for repeated use.
Martin’s 3-D datamentaries appeal to a broad audience.  They are fun for younger users and can provide more accessible, comprehensive information for adults.  The virtual worlds are self-learning, self-service, constantly evolving, personalized, concise and efficient. They are accessible through any computer.
The possibilities offered by virtual space have opened a new creative field for marketing managers, designers and webmasters.